Posts Tagged ‘SEM’

Internet Marketing Strategy

Wednesday, September 1st, 2010

Internet marketing experts from all over the world gather together every year to discuss a variety of subjects and issues. During one such conference the topic was Internet Marketing Strategy. I was amazed to see how little is actually know about the subject. Each expert presented 5 random websites and then everyone tore them apart. The end result was that out of 200 random websites we only found 6 that had a clear internet marketing strategy in place. Surprisingly all 200 had been SEO’d. All were on on either page 1 or page 2 in the search results page of the major search engines for roughly 80% of their keywords.

Not surprising was of the 200 websites analyzed, only the 6 with a clear internet marketing strategy were hugely successfull. The others reported sluggish sales if any. It became very clear to us that we needed to educate people on what an internet marketing strategy is.

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Internet Marketing The Big Three

Friday, July 3rd, 2009

This article will focus on the impact of SEO on your website and  the three basics of Internet Marketing.

Ok so you don’t need an SEO expert to put you on the first page of the most popular search engines because let us face it there is so much written on the subject that any webmaster can read three four articles and voila they are suddenly experts on the subject.

And I am not kidding you it can be that simple, but the real reality is that it isn’t. Although you can gain substantial knowledge on how to rank your site a little better than most, ranking is not the cure all. In fact it can cause you some problems.

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Twelve Definitions SEO Beginners Need To Know

Wednesday, July 1st, 2009

SEO is a trade that exists solely on the internet, and even then it is comprised almost entirely of the hot air of so-called “expert opinion.” Plenty of it blowing around these days as search maintains position as one of the most important marketplaces in the modern business world. Many DIY webmasters will end up searching for blog entries, articles, informational web sites, etc to help get them up to speed. The problem is that in most cases certain key terms are flung around like household names while the people doing the flinging are way out of touch with the average web browser. What some of us don’t realize is that not everyone knows even the basics of SEO.

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